Tuesday, January 22, 2008

Employers: Are these recruiters your weakest link?

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EMPLOYERS! Do you really want these "recruiters" to represent YOUR business?

When I started my business, I used direct mail to promote my business.

Later, local recruiters did a decent job of marketing because they knew the market; they knew the employer's business; and they actually knew the hiring managers and what they were looking for.

I was happy to pay someone else to do my marketing.

But, times have changed.

Thanks to email and the Internet, the recruiting game is flooded with so-called "recruiters" from all over the world - meanwhile, the good recruiters have left the field.

Weakest LinkAre today's "recruiters" YOUR weakest link to professional talent?

In the past 3 years, I have received thousands of emails and hundreds of phone calls from these so-called recruiters. Every last second I have spent with these "recruiters" has been a total waste of time.

Recruiting has become a popular work-at-home business. But...

Nowadays, ANYONE - ANYWHERE - can become a "recruiter." Experience or qualifications NOT NECESSARY! Anyone anywhere can buy a recruiter's prepackaged website template for $500 and be in the recruiting business in minutes.

These "recruiters" have no @&$#!^&* idea of the client's problems or opportunities! Worse, hundreds of these "recruiters" send out the same resume to the same companies. It's a numbers game.

In my opinion, most "recruiters" are just Internet slave traders and illiterate to boot. Here's a recent "recruiter's" email:
"I am sorry mike made u confuse on jon sight location infact saip on of the branch used to be in freemount area but most recently client moved to palo alto, we had same reqs since then I just copied the same req sentto u.

"I just spoke to manager [...] he wants to finish some of the new project releses unfortuntly some his team members got regined and he need fill the gaps and he said could go end of feb or could go longer. Pl let me know if u have any more questions."
HOW is this illiterate able to read and match a resume to an employer's job description? He is totally UNqualified to represent anyone, their resume, or the Silicon valley clients he claims to represent (Intel, Bea, eBay, PayPal, etc.).

The other day, I received a call from another "recruiter" who claimed to be on Market Street in San Francisco. I asked,
"Where's the nearest Starbucks?" 

"I don't know."

"What is the nearest cross street?" 

"I'm sorry, I don't know..."
Well of course, this lying recruiter was neither in San Francisco nor in the US. Of course, she didn't know the hiring manager or the company. If she doesn't know these basics, how the hell would she know who's qualified to fill the position?

With "recruiters" like these, the employer gets the lowest common denominator - the cheapest "product" - at the highest possible price.

BEWARE the Pretext Callers!

Some recruiters demand a SSN, DOB, or other personal information in order to submit your resume to the client. They're making pretext calls - they're in the business of identity theft! Yes, I know. Picky, picky, picky!

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